Ad Rotation and Ad Reach in AdWords
What is Ad Rotation in AdWords? After you have chosen the right ad rotation for you, there is another thing to take into account. Is there one ad that you see over and over again that it turns you away […]
James Bullock
Quality Score and Ad Rank in AdWords
Quality Score and Ad Rank determines the success of your ad on Google and how visible it is to customers. What is a Quality Score? The Quality Score of an ad is Google’s opinion of your ad, how good/bad it […]
Ad Extensions in AdWords
What are ad extensions? When you search for your favourite restaurant in Dublin, for example, if you see contact information such as address (Google Maps), phone number or opening hours, you are more likely to click on the ad. These […]
Keywords in AdWords
Are you stuck for keywords when it comes to building your own campaign? The Keyword Planner tool can show you the keywords which searchers are using and how many times each keyword is used. A statistic will also show you the competition […]
Setting Location and Language in AdWords
Location Settings in AdWords The cool thing about setting locations and languages is that, as it the title gives away, you can set your ads in whatever locations you like and also target customers by location. For Irish businesses, it […]
Controlling your Costs in AdWords
Some good tips to minimize your spending and maximize your ad exposure can be found here. Don’t forget to set your ad goal first and choose the right ad campaigns for you, whether on the Search or Display Network. When […]
Google AdWords for Irish Businesses
What Is Google AdWords? The concept of Google AdWords is very simple. People search on Google for a product or a service, Google picks up on keywords and directs them to websites to relevant websites. If Mary Flynn is searching for […]
How to Create a Google AdWords Campaign
The most important thing to take into account before deciding on an AdWords campaign are your goals, such as your customer reach and your advertising budget. While some campaigns are more difficult to manage and would need professional AdWords Services, […]
The Best Hot Desks in Dublin
Are you a small, online business or startup in need of a cheap office in Dublin? New startups or online businesses have the advantage of being able to work from anywhere via a virtual desktop, whether it’s Starbucks, a bedroom […]
